Field Notes · Telescope Studios

VOL. 01 · JULY 2026 · NOTES 001 TO 006WORKING NOTES FROM THE STUDIO

Honest writing on production, photography, and the slow craft of making things. Half-formed ideas welcome.

001Studio05 JUL 2026

The latest field note

Answering the brief is not the KPI

Ticking every deliverable is how campaigns quietly fail. What we actually do with a brief before we agree to shoot it.

Clients

How to brief, budget, and survive the work together.

02 NOTES

00303 JUL
In-house, freelancer, or agency: the honest version
The freelancers cost the same no matter who books them. What you are actually deciding is who owns the outcome.
5 min
00501 JUL
What a brief should contain (and what we wish you would leave out)
5 min

Singapore

The local conditions: permits, talent, weather.

01 NOTES

00628 JUN
The case for making your campaign in Singapore
A small market with an unfair density of looks, faces and reliability. What shooting here actually buys a regional brand.
4 min

Studio

What ten years of staying small taught us.

02 NOTES